The newest Social Platform that makes us all crazy!
Once downloaded, you’ll get addicted!
That’s what this trending app is doing in almost half of the population in different parts of the world. An app where you’ll never get tired of making yourself discover, scroll, follow and join the trend. Does it ring a bell for you now? It's called Tiktok.
What is Tiktok?
Tiktok, a former app called Musical.ly is a short-form video app that launched in the year 2017. It uses to create short lip-sync, funny, and talent videos that can be watched by everyone who has their own account. The users of this app can shoot, edit and share a 15-second video. They may use different filters, audio, animation, special effects before uploading. Moreover, Tiktok users can also watch, like, and comment on everything they see on their feed.
Indeed, Tiktok is making the market go crazy! In fact, it already gained a total of 1.5 billion downloads worldwide in a short span of time. Imagine that?!
Who can use Tiktok?
Tiktok is a friendly app where everyone can take advantage of. Currently, The majority of TikTok’s users are young social media users with a percentage of 66%.
This wasn’t surprising at all because Gen Z nowadays is more engage in video rather than texts. But do not belittle this generation as they are very powerful. They are trendsetters. On the other side, let’s go back to the real topic here. Tho Tiktok is being saturated by the young ones, that doesn't give a fact that it’s open for
Tiktok for Business
Despite the million users of the Tiktok App, there are still some people who do not see the fun and value of it. To some, it seems like a lip-syncing video app, but it’s much more than that. If you look beyond its feature, you can see that it’s a great platform to tap a lot of your target market! r unique brand story and personality will differentiate you from others.
There’s a huge opportunity to showcase your business’ services or products on Tiktok. You just need to plan and strategize on how to maximize it. Since the app is all about fun and creativity, it’s great to create your own creative content with a twist. You can join the hashtag challenge to see who’ll interact with your game. If there’s a trend in your niche about having a productive morning routine, show your own. You can also create images, GIFs and videos that can link your audience to your landing page. Remember that you
TikTok is pretty new, especially in the business world. We don't know until when this App can be as hype as it today, but what you can do is to see its efficiency and benefits either for your personal or business use.
So what's in your mind right now about Tiktok? Take your time to contemplate.
March 30, 2020
inSocial Media Marketing